Wednesday, April 23, 2014

The celebration of Mother’s Day began in the 20th century in the United States. In 1912, Anna Jarvis, the founder of the modern holiday, trademarked the phrases “second Sunday in May” and “Mother’s Day.” She also created the Mother’s Day International Association. As other nations from around the world began to adopt this holiday, the date was changed in order to coincide with other holidays and traditions honoring motherhood. Mother’s Day, or a version of it, is celebrated in January, February, March, April, May, June, August, October, November and December across the globe. No matter what time of the year Mother’s Day celebrations are being held, there is one thing that every culture does the same on this day: give gifts to mom or maternal figures -- especially flowers.

Holiday purchases and trends are tracked, monitored and reported regularly. In the United States, Mother’s Day is one of the most commercially successful occasions and accounts for one-fourth of the floral purchases made for holidays. About a third (31%) of adults (34% of men; 28% of women) bought flowers or plants as gifts for Mother's Day in 2013.* 

In Australia the chrysanthemum is commonly given to moms for Mother's Day. It’s a natural since the name ends in “mum,” a common shortening of “mother” in Australia. In China, carnations are the most popular flower. In Japan, the typical gift is a bouquet of carnations or roses. In Sweden, Mother’s Day is celebrated the last weekend in May, allowing everyone the opportunity to go outside and pick flowers.

Regardless of where or when you are celebrating Mother’s Day, honor your mother with a beautiful bouquet and celebrate the eternal bond that mother’s share with their children. Find the gift that is right for your mom and your cultural traditions with the international floral delivery experts at www.Flora2000.com

 *Data collected by Ipsos Public Affairs national online poll (2013) and IPSOS-Insight FloralTrends Consumer Tracking Study (2005).

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